DESCRIPTION: Founded in 1958, Jackson Lewis in one of the fastest growing workplace law firms in the U.S., with almost 700 attorneys practicing in 48 cities nationwide. The firm is dedicated to representing management exclusively in workplace law.

ASSIGNMENT: Velocitas was hired by Jackson Lewis to create and execute a public relations campaign for a Jackson Lewis attorney that had been named to the Hispanic National Bar Association board. The prestigious assignment of the title of General Counsel was announced by the Velocitas team to South Florida media.

RESULTS: We placed the announcement with all South Florida press targets, including: the South Florida Business Journal, Miami Herald Business Monday section, Sun Sentinel Business section, Daily Business Review and Legal Community online news.